MARATTO

article · BMC Health Services Research

Effect of hospital attributes on patient preference among outpatient attendants in Wolaita Zone, Southern Ethiopia: discrete choice experiment study

202216 citationsOpen accessHawassa University

In plain language

Uptake of essential health services remains low in Ethiopia, where patient choices are shaped by specific facility features. A discrete choice experiment surveyed over one thousand outpatient visitors across the Wolaita area to understand what drives hospital selection. Participants evaluated six hospital attributes: healthcare provider competence, availability of medical equipment and supplies, service cost, waiting times, travel distance, and general facility reputation. Statistical modelling revealed that every evaluated attribute significantly influenced hospital choices. However, marginal willingness to pay and preference analyses demonstrated that healthcare provider competence was the single most decisive factor for patients, followed closely by the availability of necessary medical supplies and equipment. The findings indicate that hospital usage could be effectively boosted by targeting professional clinical training alongside improvements to supply chain and inventory management.

Key takeaways

  • All six assessed hospital attributes significantly influenced patient preferences when selecting a healthcare facility.
  • Healthcare provider competence was identified as the most critical attribute determining patient choice.
  • The availability of medical equipment and supplies ranked as the second most valued hospital feature.
  • Targeted interventions such as staff training, regular inventory checks, inspections, and facility accreditation are recommended to improve patient preference and service uptake.

Why it matters

When patients avoid or delay hospital visits, vital medical interventions are missed. Knowing precisely which hospital characteristics patients care about most allows health authorities and hospital managers to focus limited resources effectively. Prioritising staff skills and stocking essential medical supplies directly addresses patient priorities, which can raise healthcare uptake and improve community health outcomes.

Commercialisation angle

This research provides applied survey evidence that could inform healthcare administrators, policymakers, and providers of clinical training or hospital supply chain management systems. Although the study does not present a direct commercial product, the findings identify immediate operational priorities, such as staff assessment tools and inventory monitoring mechanisms, that could guide healthcare service improvements and procurement strategies in regional health facilities.

AI-generated from the published abstract. Always read the original work before citing.

Abstract

BACKGROUND: Patient preference has preceded the use of health care services, and it has been affected by different hospital attributes. Meanwhile, the number of patients receiving vital health intervention is particularly low in Ethiopia. Therefore, this study aimed to determine the effect of hospital attributes on patient preference for outpatients in the Wolaita area in September 2020. METHODS: A discrete choice experimental study was applied to determine the effect of hospital attributes on patient preference with a sample size of 1077. The experimental survey was conducted among outpatient attendants selected through a systematic random sampling approach. Six key attributes (competence of healthcare providers; availability of medical equipment and supplies; cost of service; wait time; distance; and hospital reputation) deduced from various hospital attributes were used to elicit the patient preferences. The data was collected from participants through the Open Data Kit application. A random effect probit model with marginal willingness to pay measure and partially log-likelihood analysis was applied to extract important attributes. We used STATA version 15 software for analysis, and the fitness of the model was verified by the calculated p-value for the Wald chi-square with a cut-point value of 0.05. RESULT: One thousand forty-five patients who received outpatient care participated in the study. The random effect probit results have shown that all hospital attributes included in the study were significantly valued by patients while choosing the hospital (p-value < 0.001). Meanwhile, based on marginal willingness to pay and partial log-likelihood analysis, the competence of health care providers was identified as the most important attribute followed by the availability of medical equipment and supplies in hospitals. CONCLUSION AND RECOMMENDATION: The results suggested that the quality of health care providers and availability of medical equipment and supply in hospitals would be primary interventional points for improving the patient preference of hospitals. Assessment, education, and training are recommended for enhancing the quality of health care providers. And stock balance checks, inspections, and accreditation are believed to be valuable for improving the availability of equipment and supply in hospitals.

Research topics

  • Economic and Environmental Valuation
  • Patient Satisfaction in Healthcare
  • Global Maternal and Child Health

Read the original research

This page summarises published work. The authoritative version sits with the publisher.

DOI: 10.1186/s12913-022-07874-x

Is something wrong with this record? Report it or request removal.

Discussion

Discuss this research

Have you built on this work, tried to replicate it, or seen it applied in practice? Share what you know. Verified researchers and MARATTO™ domain experts can open a discussion, and any member can reply. Contributions are reviewed before they appear.

No discussion yet. Open the first thread.