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Active, last published 2026

In consumer behavior in brand consumption and identification

Yousra
Najib

Research focused on Consumer Behavior in Brand Consumption and Identification and adjacent fields.

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01 · About the work

What I study

ousra Najib is a researcher working on Consumer Behavior in Brand Consumption and Identification. A fuller summary will appear once they update their profile.

02 · Reach

Publication output and reach

Yousra's work has been cited 0 times across 2 active years. Bars show publications per year; the line shows cumulative citation totals across publications first appearing in each year.

05 · Research focus

Topics

Consumer Behavior in Brand Consumption and Identification×1Environmental Sustainability in Business×1Fashion and Cultural Textiles×1
06 · Where I am

Affiliations

CurrentlyMohammed V University, Morocco

Research themes (UN SDGs)

07 · Selected work

Recent publications

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