30 Aug 2026Open access
Hedonism, economic rationality and purchase intention: A study of accessible luxury in MoroccoPublisher siteMultidisciplinary Science Journal, Consumer Retail Behavior Studies
UniversitiesRachida Boumour
Active, last published 2026
In consumer retail behavior studies
Rachida
Boumour
Scholar“Research focused on Consumer Retail Behavior Studies and adjacent fields.”
University of Hassan II Casablanca
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01 · About the work
What I study
achida Boumour is a researcher working on Consumer Retail Behavior Studies. A fuller summary will appear once they update their profile.
02 · Reach
Publication output and reach
Rachida's work has been cited 0 times across 1 active year. Bars show publications per year; the line shows cumulative citation totals across publications first appearing in each year.
03 · Research focus
Topics
Consumer Retail Behavior Studies×1Consumer Behavior in Brand Consumption and Identification×1
04 · Where I am
Affiliations
Affiliation on published researchUniversity of Hassan II CasablancaDrawn from the institution listed on this researcher’s published work.
Research themes (UN SDGs)
05 · Selected work
Recent publications
2 works1 Apr 2026Open access
Ethics-Driven Transparency in Customer Analytics: A Fuzzy Cognitive Mapping Approach to Explainable Churn Prediction in E-CommercePublisher siteBusiness Ethics and Leadership, Cognitive Science and Mapping
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